Commercial Night is an event focused on online advertising and television commercials. When you think of marketing, advertisements and commercials are often the first thing that comes to mind; this makes Commercial Night an ideal event to become familiar with marketing. The purpose of this event is to inform students about recent trends and developments in television and online advertising. Different interesting companies participate in this event and will explain their marketing in terms of brand strategies. The event consists of several speakers from different companies, each with an interesting perspective on commercials.
The last edition of the Commercial Night took place on 21st of Sebtember 2023 and was a great succes with more than 80 people there! The location was Huize Maas and the theme was: The power of short! Discover how short content is transforming the world of advertising and marketing! In today's fast-paced digital age, capturing attention is crucial, and businesses are using snackable videos, social media stories, and quick ads to make an impact. Commercial night is a good opportunity to gain more knowledge about marketing and to get to know new people.