Note: we will depart at 7am from Hoofdstation Groningen!
Tuesday the 29th of November a Media Training at the headquarter of our main partner Bol.com will take place. During this day you will get the opportunity to get in contact with Bol.com and follow three workshops. We will depart from Groningen main station and will drive to Utrecht with autos. More information about the exact time will follow. Bol.com has established a program which is as follows:
- 09.15 – 09.30 Walk-in
- 09.30 – 10.00 Introduction
- 10.00 – 12.00 Workshop The future of Billie
- 12.00 – 13.00 Lunch – Q&A recruitment
- 13.00 – 14.00 Training Online Marketing
- 14.00 – 15.00 Workshop Employer Branding
- 15:00 – 15.30 Closing
The future of Billie
Deep dive into the world of Billie. Join us on this mission towards the future. The aim of this case is to activate innovative and creative thinking towards mascot Billie. Creative by reflecting on topics such as DE&I and long-term loyalty. Get inspired by bol.com art director and show what MARUG associations have! First things first, if you accept this mission a selfie with Billie is a must! Where? At our headquarter. See you soon! Let’s move forward together.
Case details Employer Branding
Use your culture. In this session we want to see how you can relate to the bol.com culture. What is the effect of effective storytelling through both, visualization and word of choice? Get your tools out and participate in a creative session about employer branding. Connect with bol.com culture by experiencing the real deal: bol.comers in practice – want to know how? Sign up now!
Training Online Marketing
‘How to attract visitors to bol.com?’ During the training Online Marketing you will learn everything about how customers come to bol.com. Because, no matter how much we want it: not every visitor goes directly to bol.com the moment they want to buy something. During this training you will be introduced to the different channels and how we manage them. And additionally, how you can help us with that.